MK Tune

Advertising in MK Tune

Advertisement on MK Tune is holding great records. MK Tunes; a Tamil-language music television channel in India. MK Tunes marketing has been shown to improve brand awareness for your goods. Brands can choose the MK Tune show that their target audience watches and place their advertisement before; during; or after that show.

Key Insights
ChannelGenre Music Language Tamil

Advertising Options in MK Tune

Video Ad

Video Ad

  • FCT & Non – FCT Advertising
  • Prime Time & Non-Prime Time
  • L Band & Aston Band

 

Advertising on MK Tunes

MK Tunes is a Tamil language music TV slot in India from Madurai Krishna(MK TV) Limited, which operates two channels MKTV and MK Six. It is available on all DTH platforms and cable operators. 

Why advertising in MK Tunes works:

MK Tunes being a popular music channel on TV is the right channel to advertise your brand. How? Check out here:

 

  • Viewers from all age groups:

 

The popular regional music entertainment channel comes with shows for every age group. The popular Punjabi singers engaging with the viewers during the breaks bring glamor to the overall content of the channel. Hence, people irrespective of their age can enjoy listening to music and watch your brand's advertisements wholeheartedly. 

 

  • The lowest rate, highest reach:

 

MK Tunes gives the highest reach at the lowest rates. It has the lowest advertisement rates in the music entertainment category. Being a popular and most-watched channel it has gained a lot of loyal viewers already. Your brand will undoubtedly reach a mass audience in such a case. 

 

  • A free-to-air 24-hour channel:

 

As mentioned above, MK Tunes is a free-to-air 24-hour channel and is available on all DTH providers. The channel gives the maximum reach a brand can get irrespective of geographical location or language barriers. People from all sides of the country can see an advertisement if broadcast on MK Tunes.

 

Why advertise on MK Tunes : 

These features of MK Tunes makes it more efficient for advertising platform:

  • Shows of different genres covering the interests of everyone are showcased on MK Tunes

 

  • MK Tunes has extensive viewership across all age groups
  • MK Tunes Advertising Rates are comparatively lower than other leading channels
  • Reach within the premium audience who can be your prospective customers
  • National reach 
  • MK Tunes Advertisement options for both prime time and non-prime time shows.

 

(Prime Time: The prime time or the peak time is the block of broadcast programming taking place during the middle of the evening for television programming.  In India, prime time consists of the programmes that are aired on TV between 8:00 p.m. and 11:00 p.m. local time.

Non-Prime Time: Hours excluding the prime hours are non-prime hours. It has comparatively less number of viewers than in prime time)

 

Ad Formats on MK Tunes

These are the possible ad formats for advertising on the platform of MK Tunes:

 

  • MK Tunes Video Ads:

 

Video Ads are telecasted during the ad break between the shows. The minimum duration of this ad is 10 seconds.

 

  • MK Tunes Aston Bands:

 

Aston Bands are horizontal stripes that appear during the program at the bottom of your screen. The duration per exposure is 10 seconds in Aston bands.

 

  • MK Tunes Brand Integrations:

 

This is a customized media option that can be created as per your objective and advertisement budget. It is a personalized solution for the brand for unique and creative advertising.

 

List of programmes to advertise on MK Tunes: 

On MK Tunes different genres of shows are broadcast for every interest group. Excellent Publicity as a media agency can help you decide what shows would be appropriate for advertisement on MK Tunes as per your target group and budget. The advertising rate would differ as per different programs and time slots.

You can check the shows here: https://www.facebook.com/mateuszkubiaktuning/

 

How to select the right agency for advertising on MK Tunes:

Media Agency plays an important role in the advertisement in MK Tunes. As Excellent Publicity is a media agency we figure out that is MK Tunes a good channel for you in line with your brand and objective. The next would be to plan the frequency and timing of the advertisement at the right price. Scheduling of your ad depends upon your marketing objective and pricing. We would help in recommending advertising in prime time or non-prime time in order to reach the right audience with the lowest cost possible per reach. Other variables like buying media space and such would be handled by a media agency. The last step would be then to ensure your ad is played and how much reach has been covered.

To advertise on MK Tunes you can follow the following steps: 

  • Share your requirements for advertisement on MK Tunes
  • Approach our efficient planners and executors and share your requirements for an advertising campaign.
  • Plan the advertising campaign with us
  • We will assist you in terms of choosing the target audience, the right advertisement format, audience reach, and campaign duration to have a successful campaign on MK Tunes.
  • Receive the best quotes
  • We provide the lowest assured rates with the best services for television advertising across various channels. 
  • The ad rates differ depending on different shows, prime time, non-prime that is selected.
  • Provide us with an attractive creative to showcase your brand on-screen. The acceptable format of creative in television advertising is a CDR file for image creative and a MOV File for Video Creatives.
  • Once you share the creative we will get it converted in the acceptable ad format that will be utilized on the television
  • Go Live with your advertisement and get your brand in front of the masses.
  • See your brand hit on-screen within a bare minimum timeframe and achieve a grandstanding response.

Proof of Execution for advertising on MK Tunes

  • Receive the Telecast Certificate from our end after the completion of the campaign.

 

FAQs:

Q1. What will be the rates for advertising on MK Tunes?

  • You can contact our agency regarding the rates on advertising on MK Tunes, we can then further guide you with the same with the lowest possible advertising rates with maximum reach to the audience.

Q2. How many people will be able to see my ad on MK Tunes?

  • Advertisement reach depends upon your campaign duration and your overall budget for the ad.

Q3. Is agency necessary for advertising on MK Tunes?

  • Media agency can help you guide through the entire process from reaching the correct target audience (keeping in mind your brand product/ services and advertisement objective) to buying media space and such would be handled by a media agency.

Q4. How will I know if my ad was run on MK Tunes?

  • You will receive the Telecast Certificate from our end after the completion of the campaign.

Q5. Can I choose to advertise on a particular show on Aaho Music?

  • Yes, you can choose a particular show, time (prime time, non-prime time) to run your ad. Contacting our agency can guide you as to what will work best for you.

 

How to Get Started?

1
Share your requirements

Approach our efficient planners and executors and share your requirements for a campaign.

2
Plan the campaign with us

We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration with proper scheduling of Ads in Top Channels.

3
Get the Best Cost

Excellent Publicity Provides the lowest rates with best services in Television Branding across different channels nationally & regionally. The Advertising rates will vary according to channels & Region selected.

4
Creative Process

Creative to be provided by you with eye catchy content & brand logo to go Live on the channel. The format which is acceptable in channels for Static Ads: PSD File & PNG File, For TVC - .mov format(TVC Being Television Commercial Ad).

5
Go Live

Track your brand On Television Channel with the Time Band selected & get your brand building response.

6
Post Execution Report

Campaign Report to be shared after the completion of the Campaign.

Frequently Asked Questions (FAQs)

Main 2 Types of Branding in Television: FCT & Non FCT Branding.

  • FCT : Free Commercial Time (RODP – Run on day Period) where in Branding is done in Equal Split throughout the day.
  • NON – FCT : Non – Free Commercial Time – Where Branding is done with the Static Ads. Ex. L Band, Aston Band, Logo Bug etc.

  • L Band: L Shaped Advertising which appears during the program / show for duration of 10 seconds.
  • Aston Band: Aston Band is a horizontal band for duration of 10 seconds.
  • Logo Bug: Logo Bug is branding of just Logo which appears on the down-right side of the screen

  • Prime Time is considered to be the time with highest viewership during the day. In television morning 8:00 – 11:00 & evening 18:00 – 23:00 is considered as Prime Time
  • Non – Prime Time is that time during the day where the viewership is medium. In television afternoon time 12:00 – 18:00 is considered as Non-Prime Time.

In Television – The minimum seconds of TVC & Non – FCT is 10 Seconds

There are Major 2 Genres in Television – News & GEC – General Entertainment Channels.

Reach out to our Media Expert for more details about Television Advertising