Sun Music is the most established and most famous Tamil music divert in India, and the main one to be accessible in HD. It was sent off in 2004. A HD feed of Sun Music was sent off on 11 December 2011 alongside HD feeds of two other Tamil channels (Sun TV and K TV) and the Telugu channel Gemini TV. These were the primary territorial language (i.e., non-Hindi and non-English) HD directs in India.

Why advertising in Sun Music works

Sun Music being a popular channel on TV is the right channel to advertise your brand. How? Check out here:

• Viewers from all age groups

  The popular regional music entertainment channel comes with shows for every age group. The popular Punjabi singers engaging with the viewers during the breaks bring glamor to the overall content of the channel. Hence, people irrespective of their age can enjoy listening to music and watch your brand's advertisements wholeheartedly.

• The lowest rate, highest reach

  Sun Music gives the highest reach at the lowest rates. It has the lowest advertisement rates in the music entertainment category. Being a popular and most-watched channel it has gained a lot of loyal viewers already. Your brand will undoubtedly reach a mass audience in such a case.

• Available in both HD and SD channels

  Sun Music is available in both HD and SD channels meaning everyone can enjoy the channel irrespective of their subscription plan. A brand ought to catch the attention of people from all backgrounds.

Why advertise on Sun Music

These features of Sun Music makes it more efficient for advertising platform:

• Shows of different genres covering the interests of everyone are showcased on Sun Music
• Sun Music has extensive viewership across all age groups
• Sun Music Advertising Rates are comparatively lower than other leading channels
• Reach within the premium audience who can be your prospective customers
• National reach
• Sun Music Advertisement options for both prime time and non-prime time shows.

Prime Time

The prime time or the peak time is the block of broadcast programming taking place during the middle of the evening for television programming. In India, prime time consists of the programmes that are aired on TV between 8:00 p.m. and 11:00 p.m. local time.

Non Prime Time

Hours excluding the prime hours are non-prime hours. It has comparatively less number of viewers than in prime time)

Ad Formats on Sun Music

These are the possible ad formats for advertising on the platform of Sun Music:

• Sun Music Video Ads

  Video Ads are telecasted during the ad break between the shows. The minimum duration of this ad is 10 seconds.

• Sun Music Aston Bands

  Aston Bands are horizontal stripes that appear during the program at the bottom of your screen. The duration per exposure is 10 seconds in Aston bands.

• Sun Music Brand Integrations

  This is a customized media option that can be created as per your objective and advertisement budget. It is a personalized solution for the brand for unique and creative advertising.

List of programmes to advertise on Sun Music

On Sun Music different genres of shows are broadcast for every interest group. Excellent Publicity as a media agency can help you decide what shows would be appropriate for advertisement on Sun Music as per your target group and budget. The advertising rate would differ as per different programs and time slots.

You can check the shows here: http://www.sunnetwork.in/

How to select the right agency for advertising on Sun Music

Media Agency plays an important role in advertisement in Sun Music. As Excellent Publicity being a media agency we figure out that is Star Plus a good channel for you in line with your brand and objective. The next would be to plan the frequency and timing of the advertisement at the right price. Scheduling of your ad depends upon your marketing objective and pricing. We would help in recommending advertising in prime time or non-prime time in order to reach the right audience with the lowest cost possible per reach. Other variables like buying media space and such would be handled by a media agency. The last step would be then to ensure your ad is played and how much reach has been covered.

To advertise on Sun Music you can follow the following steps

• Share your requirements for advertisement on Sun Music
• Approach our efficient planners and executors and share your requirements for an advertising campaign.
• Plan the advertising campaign with us
• We will assist you in terms of choosing the target audience, the right advertisement format, audience reach, and campaign duration to have a successful campaign on Sun Music.
• Receive the best quotes
• We provide the lowest assured rates with the best services for television advertising across various channels.
• The ad rates differ depending on different shows, prime time, non-prime that is selected.
• Provide us with an attractive creative to showcase your brand on-screen. The acceptable format of creative in television advertising is a CDR file for image creative and a MOV File for Video Creatives.
• Once you share the creative we will get it converted in the acceptable ad format that will be utilized on the television
• Go Live with your advertisement and get your brand in front of the masses.
• See your brand hit on-screen within a bare minimum timeframe and achieve a grandstanding response.

Proof of Execution for advertising on Sun Music

• Receive the Telecast Certificate from our end after the completion of the campaign.

FAQs

Q1. What will be the rates for advertising on Sun Music?

• You can contact our agency regarding the rates on advertising on Sun Music, we can then further guide you with the same with the lowest possible advertising rates with maximum reach to the audience.

Q2. How many people will be able to see my ad on Sun Music?

• Advertisement reach depends upon your campaign duration and your overall budget for the ad.

Q3. Is agency necessary for advertising on Sun Music?

• Media agency can help you guide through the entire process from reaching the correct target audience (keeping in mind your brand product/ services and advertisement objective) to buying media space and such would be handled by a media agency.

Q4. How will I know if my ad was run on Sun Music?

• You will receive the Telecast Certificate from our end after the completion of the campaign.

Q5. Can I choose to advertise on a particular show on Sun Music?

• Yes, you can choose a particular show, time (prime time, non-prime time) to run your ad. Contacting our agency can guide you as to what will work best for you.