Advertising in Nick Jr
Advertisement on Nick Jr is holding great records. The Kids and Family Group of Paramount Global's networks business is in charge of managing it. Brands can choose the Nick Jr show that their target audience watches and place their advertisement before; during; or after that show.
Key Insights
ChannelGenre Cartoon Language HindiAdvertising Options in Nick Jr
Video Ad
- FCT & Non – FCT Advertising
- Prime Time & Non-Prime Time
- L Band & Aston Band
The best advertising option for television - About Nick Jr
Nick Jr. is an American pay television channel run by the Nickelodeon group, a unit of the ViacomCBS Domestic Media Network division of ViacomCBS, the channel's ultimate owner headquartered in New York City. The channel was launched in the year 2012. The channel focuses on kids ranging between 5 to 11 years.
Advertising Rates on Nick Jr
Get the lowest possible rates with our agency Excellent publicity. The mentioned rates are for per second of airtime. So e.g if the cost to advertise in Nick Jr is mentioned as Rs 175/sec and your ad is 10 sec long, the cost for playing your ad once on Nick Jr will come to Rs 175 * 10 = Rs 1750. The advertising rates at Nick Jr vary according to the time slot. Time slots are segregated into two
Prime Time
The prime time or the peak time is the block of broadcast programming taking place during the middle of the evening.
Non Prime Time
Hours excluding the prime hours are non-prime hours. It has comparatively less number of viewers than in prime time
List of programmes to advertise on Nick Jr
Nick Jr is the most loved channel by kids and it covers various cartoon shows for its audience. Excellent Publicity as a media agency can help you decide what shows would be appropriate for advertisement on as per your target group and budget. The advertising rate would differ as per different programs and time slots.
- Bubble guppies
- Team Umizoomi
- Dora the explorer
- Curious George
- Kid-e-Cats
- Paw Petrol
- Blaze the Monster Machine
- Peppa Pig
Formats for advertising on Nick Jr
This are the possible ad formats for advertising on the platform of Nick Jr
- >Nick Jr Video AdsVideo Ad gives you a great space to showcase your brand as video Ads are telecasted during the ad break between the shows. The minimum duration of this ad is 10 seconds.
- Nick Jr Aston BandsAston band can directly reach the audience while they are watching the show; they are bands that appear at the bottom of the screen. The duration per exposure is 10 seconds in Aston bands.
- Nick JrBrand IntegrationsThis is a customized media option which can be created as per your objective and advertisement budget. It is a personalized solution for the brand for unique and creative advertising.
Steps for advertising on Nick Jr
- Share your requirements for advertisement on Nick Jr
- Approach our efficient planners and executors and share your requirements for advertising campaign.
- Plan the advertising campaign with us
- We will assist you in terms of choosing the target audience, right advertisement format, audience reach, and campaign duration to have a successful campaign on Nick Jr.
- Receive the best quotes
- We provide lowest assured rates with best services for television advertising across various channels.
- The ad rates differ depending on different shows, prime time, non-prime that is selected.
- Provide us with an attractive creative to show case your brand on-screen. The acceptable format of creative in television advertising is a CDR file for image creative and a MOV File for Video Creative.
- Once you share the creative we will get it converted in the acceptable ad format that will be utilized on the television
- Go Live with your advertisement and get your brand in front of the masses.
- See your brand hit on-screen within a bare minimum timeframe and achieve a grand standing response.
Why Excellent Publicity for advertising on Nick Jr
Our role as a media agency is very crucial and important role for advertisement in Nick Jr. We evaluate and asses if your product, brand and it's objectives is good for the said channel. Once that is accepted we plan the frequency and timing of the advertisement with the right price. Than making objective and pricing determine the scheduling of your Ad. We help in recommending if to advertise during the prime time or non-prime time in order to reach the right number of audience with the lowest cost possible per reach. Variables like buying media space and others would be handled by the media agency. Finally we ensure that your ad is played and how much reach has been covered.
Why advertising in Nick Jr works?
The major initiatives that Nick Jr took include the above steps that gave amazing results as listing Nick Jr more ratings than any other platforms.
- Nick Jr is most viewed channelNick Jr has different shows for kids from the age group of 5 to 11 years. It attracts huge audience nation-wide. Hence advertising on Nick Jr is the most effective and help you reach huge audience.
- Showcase your brand with lowest ratesNick Jr channel's rates are lowest compared to many other channels. It has huge audience and your brand can reach them with lowest cost rates compared to other channel. Hence it is a pocket friendly medium to advertise your brand.
- Choose specific showsNick Jr gives an advantage of reaching its audience with a specific shows. This would be of great advantage for your brand as you can specifically target audience with specific shows.
Benefits of advertising on Nick Jr
This feature of Nick Jrmakes it more efficient for advertising platform:
- Music of different genre covering interests of everyone are showcased on Nick Jr
- Nick Jr has extensive viewership across all age groups
- Nick Jr Advertising Rates are comparatively lower than other leading music channels
- Reach within premium audience who can be your prospective customers
- National reach
- Nick JrAdvertisement options for both prime time and non-prime time shows.
Prime Time
The prime time or the peak time is the block of broadcast programming taking place during the middle of the evening for television programming. In India, prime time consists of the programmes that are aired on TV between 8:00 p.m. and 11:00 p.m. local time.
Non Prime Time
Hours excluding the prime hours are non prime hours. It has comparatively less number of viewers than in prime time
FAQs
Q1. What will be the rates for advertising on Nick Jr?
- You can contact our agency regarding the rates on advertising on Nick Jr, we can then further guide you with the same with the lowest possible advertising rates with maximum reach to the audience.
Q2. How many people will be able to see my ad on Nick Jr?
- Advertisement reach depends upon your campaign duration and your overall budget for the ad.
Q3.Can I choose to advertise on particular show on Nick Jr?
- Yes you can choose a particular shows, time (prime time, non prime time) to run your ad. Contacting our agency can guide you as in what will work best for you.
How to Get Started?
Share your requirements
Approach our efficient planners and executors and share your requirements for a campaign.
Plan the campaign with us
We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration with proper scheduling of Ads in Top Channels.
Get the Best Cost
Excellent Publicity Provides the lowest rates with best services in Television Branding across different channels nationally & regionally. The Advertising rates will vary according to channels & Region selected.
Creative Process
Creative to be provided by you with eye catchy content & brand logo to go Live on the channel. The format which is acceptable in channels for Static Ads: PSD File & PNG File, For TVC - .mov format(TVC Being Television Commercial Ad).
Go Live
Track your brand On Television Channel with the Time Band selected & get your brand building response.
Post Execution Report
Campaign Report to be shared after the completion of the Campaign.
Frequently Asked Questions (FAQs)
Main 2 Types of Branding in Television: FCT & Non FCT Branding.
- FCT : Free Commercial Time (RODP – Run on day Period) where in Branding is done in Equal Split throughout the day.
- NON – FCT : Non – Free Commercial Time – Where Branding is done with the Static Ads. Ex. L Band, Aston Band, Logo Bug etc.
- L Band: L Shaped Advertising which appears during the program / show for duration of 10 seconds.
- Aston Band: Aston Band is a horizontal band for duration of 10 seconds.
- Logo Bug: Logo Bug is branding of just Logo which appears on the down-right side of the screen
- Prime Time is considered to be the time with highest viewership during the day. In television morning 8:00 – 11:00 & evening 18:00 – 23:00 is considered as Prime Time
- Non – Prime Time is that time during the day where the viewership is medium. In television afternoon time 12:00 – 18:00 is considered as Non-Prime Time.
In Television – The minimum seconds of TVC & Non – FCT is 10 Seconds
There are Major 2 Genres in Television – News & GEC – General Entertainment Channels.