VIU is an Hong Kong based OTT platform available in Hong Kong, Singapore, Malaysia, Indonesia, the Philippines, Thailand, Myanmar, Bahrain, Egypt, Jordan, Kuwait, Oman, Qatar, Saudi Arabia, the UAE and South Africa. It has over 49 Mn monthly super-active users. It shows Korean and Asian dramas, shows and movies.
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A one-stop store for Asian entertainment that makes watching a pleasure.
The Descendent of Suns, My Love from the Star, Come Back Alive, B.A. Pass, Kahaani 2, Kaushiki, Love Lust and Confusion, Pelli Gola, and other first class films and shows on the stage incorporate The Descendent of Suns, My Love from the Star, Come Back Alive, B.A. Pass, Kahaani 2, Kaushiki, Love Lust and Confusion, Pelli Gola, and others.
There is a free version of Viu available, however the premium subscription costs Rs. 99 per month. There is currently no yearly or quarterly plan in place. Only on Viu can you watch the greatest of premium entertainment for free, including all of your favourite Korean dramas, movies, TV series, and Viu Originals.
Apps are more popular and widely used than they've ever been. According to studies, smartphone users spend a lot of time using apps as they do in web browsers. The VIU, App advertising accounts for a large part of total mobile ad expenditure, which should come as no surprise.
Given the VIU, App advertising's rising popularity and reach, it may make sense to include it in your campaign's marketing strategy. VIU, App Advertising is less invasive than other forms of advertising because it fits in perfectly with the user experience. A well-designed ad on a mobile app that doesn't interrupt the end-user experience is far more likely to generate clicks, conversions, and sales.
VIU, App helps you target the audience by:
Viu offers a range of video ad formats to suit different campaign objectives and budgets. Pricing for these ads can vary based on several factors:
1. Ad Length
Shorter Ads: Typically, shorter ads are more affordable, making them suitable for quick brand mentions or product demos.
Longer Ads: Longer ads provide more storytelling opportunities but come with a higher price tag.
2. Placement
Premium Slots: Ads placed during popular shows or during peak viewing times command higher rates due to their greater audience reach.
Non-Prime Time: Ads shown during less popular time slots may be more cost-effective but may have a smaller audience.
3. Targeting
Broad Reach: General targeting can be less expensive but may result in less relevant impressions.
Precise Targeting: Targeting specific demographics, interests, or behaviors can increase the cost but also improve ad effectiveness.
For the most accurate and up-to-date pricing information, please contact the Excellent Publicity team to get you the best prices. They can provide you with a personalized quote based on your specific campaign requirements.
Viu offers advanced targeting options that allow you to reach specific audience segments based on their demographics, interests, and viewing behavior. This can help ensure that your ads are seen by the most relevant audience.
Viu has guidelines regarding the type of content that can be advertised on its platform. To ensure compliance, it's important to review Viu's advertising policies and guidelines before submitting your ad campaign.
Viu likely provides detailed analytics to help you track the performance of your ad campaign. This can include metrics such as:
Impressions: The number of times your ad was seen.
Clicks: The number of times users clicked on your ad.
Click-through rate (CTR): The percentage of impressions that resulted in clicks.
Viewability: The percentage of your ad that was visible to users.
Completions: The percentage of video ads that were watched in full.
With these trackable metrics, you can assess the progress and impact of your ad campaign and make necessary improvisations quickly.
Approach our efficient planners and executors and share your requirements for a campaign.
We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration to have a successful campaign on the digital platform.
We provide lowest assured rates with best services for Digital Marketing across various Apps. The advertising rates differ depending on the App that is selected
Provide us with an attractive creative to showcase your brand on-screen. The acceptable format of creative in cinema advertising is a CDR file for image creative and a MOV File for Video Creatives.Once you share the creative we will get it converted in the acceptable ad format that will be utilized on the Digital Platform
See your brand hit on-screen within a bare minimum timeframe and achieve a grandstanding response.
Campaign Reports will be shared with you on regular intervals, to keep you updated with the campaign Performance