TrueCaller is one of the most highly regarded global telephone directories, as well as a well-known mobile dialer in the country. The application is primarily used to identify unknown callers and block spam calls. With 250 million users, TrueCaller app advertising promises an efficient way for brands to communicate with their target audience.
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TrueCaller is one of the most highly regarded global telephone directories, as well as a well-known mobile dialer in the country. The application is primarily used to identify unknown callers and block spam calls. With 250 million users, TrueCaller app advertising promises an efficient way for brands to communicate with their target audience.
With over 250 million users,TrueCaller advertising is a cost-effective solution to reach a vast audience. It targets consumers through online channels at each level of the sales funnel. With facilities like complete control over your campaign dynamics and advanced features like automated reports, TrueCaller has emerged as an extremely popular medium of digital advertising in India. Excellent Publicity is your end-to-end solution for media planning and online promotion through various mediums, including TrueCaller.
The TrueCaller advertising rates vary depending on the media ad alternatives chosen by brands. We, at Excellent Publicity, offer you cost-effective packages based on the ad formats and other parameters selected by the customers. Additionally, we provide a bunch of different costing models such as CPM, CPL, CPC, and CPA to give brands more liberty and control over their ad spend. The minimal cost of digital advertising for businesses on TrueCaller is around Rs 50,000.
What Are the Types of Targeting Done on TrueCaller Advertising?
Demographics-based: Concentrates on particular age groups and genders within your brand's intended audience.
Geography-based: Tailors the campaign to the audience in a particular state or city that is most suitable for your brand.
Interest-based: Takes into account the preferences and interests of your audience to deliver the most compelling messages.
Language-based: Promotes your brand in languages favored by your target audience.
Device-based: Directs ads towards specific devices, ranging from budget-friendly to high-end.
A digital advertisement with TrueCaller would allow the brands to leverage the platform’s versatility and selective approach. In addition, only a few other mediums or mobile applications provide daily exposure to over 100 million viewers. The low cost of advertising on TrueCaller allows brands to operate a comprehensive advertising campaign for an extended period of time.
Other key factors that set TrueCaller apart from the crowd are:
Excellent Publicity is a highly dependable digital advertising agency with an experienced team of advertising professionals. We not only help you boost brand recognition but build systems that increase traffic to your website. Our 11 years of combined experience and national and international presence, along with our strategic expertise set us apart.
Yes, Truecaller offers a range of budget options to cater to businesses of all sizes, including small businesses. They have flexible pricing models that allow you to allocate your budget based on your specific campaign goals and target audience. You can choose from daily, weekly, or monthly budgets, and you can also set a maximum bid for your ads.
Truecaller offers a variety of targeting options to help you reach your ideal audience. You can target users based on: Demographics: Age, gender, location, and language. Interests: Hobbies, interests, and behaviors. Device: Mobile or desktop. Operator: Specific mobile network operators. This precise targeting ensures that your ads are seen by the right people at the right time.
Yes, Truecaller has specific guidelines for ad creatives to maintain a high-quality user experience. Your ad creatives should be: Relevant: Aligned with your target audience's interests. Engaging: Visually appealing and compelling. Compliant: Adhere to Truecaller's advertising policies and guidelines. It's important to follow these guidelines to ensure that your ads are approved and perform effectively.
Truecaller uses a combination of factors to deliver your ads to the right audience. This includes: Algorithm-based targeting: Truecaller's advanced algorithms analyze user data to identify potential customers. Real-time bidding: Ads are auctioned in real-time to ensure that they are displayed to the most relevant users. Mobile advertising networks: Truecaller partners with various mobile advertising networks to expand its reach.
Truecaller is committed to protecting user privacy. They collect and use user data in accordance with applicable data privacy laws and regulations. User data is anonymized and aggregated to ensure that individual users cannot be identified. Truecaller also provides users with options to control their privacy settings and limit the types of ads they see.
Approach our efficient planners and executors and share your requirements for a campaign.
We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration to have a successful campaign on the digital platform.
We provide lowest assured rates with best services for Digital Marketing across various Apps. The advertising rates differ depending on the App that is selected
Provide us with an attractive creative to showcase your brand on-screen. The acceptable format of creative in cinema advertising is a CDR file for image creative and a MOV File for Video Creatives.Once you share the creative we will get it converted in the acceptable ad format that will be utilized on the Digital Platform
See your brand hit on-screen within a bare minimum timeframe and achieve a grandstanding response.
Campaign Reports will be shared with you on regular intervals, to keep you updated with the campaign Performance