In today’s fast-paced digital world, capturing and retaining audience attention is paramount for businesses seeking to thrive. Inshorts, with its unique format of delivering news in concise, 60-word bursts, has emerged as a powerful platform for reaching a vast and engaged audience. By leveraging Inshorts’ advertising capabilities, brands can effectively connect with millions of users who are actively seeking information and entertainment. 

Here, we will get into the details of Inshorts advertising, exploring the diverse targeting options available, outlining the steps to launch a successful campaign, and highlighting the compelling reasons why your brand should consider this platform. Whether you are aiming to increase brand awareness, drive website traffic, or boost conversions, Inshorts offers a dynamic and effective solution to achieve your marketing goals.

With 3 million active users, advertising in Inshorts or inshorts ads presents a unique and non-intrusive model for brand promotion. Over the years, Inshorts has brought up a range of advertising concepts that can deliver a particular brand’s message effectively.

Inshorts advertising primarily targets SMEs looking for cost-effective advertising. With Excellent Publicity, you can choose from a plethora of ad formats, such as sponsored content, fact cards, and custom banner ads.

So, Get your message heard in seconds with Inshorts ads and reach millions of users with short, snappy ads that make an impact.

Inshorts advertising cost depends on the ad pricing model selected and the duration for which the ad remains live. Excellent Publicity offers highly competitive rates with maximum flexibility by providing cost models like CPM, CPL, CPC, and CPA. With minimum advertising cost starting at INR 40,000 and complete control over ad timelines, Inshorts is a surefire way to boost ROI. Learn how Excellent Publicity can get you the best rates.

Inshorts offers a diverse range of advertising formats to cater to various marketing objectives, ensuring maximum reach and engagement. Let’s break down the key options:

1. Native Ads

Seamlessly integrated into the Inshorts news feed, native ads mimic the look and feel of regular content, making them less intrusive and more likely to be consumed. These ads typically appear as short, informative summaries, offering a natural way to engage users and build brand trust.

2. Display Ads

Traditional banner ads and display ads hold a prominent position within the Inshorts app, capturing attention with visually compelling creatives. Strategically placed at the top, bottom, or sides of articles, these ads benefit from high visibility and can be customized to suit different ad sizes and formats.

3. Video Ads

Dynamic and impactful video ads deliver a strong visual and auditory experience. Shown before or after news articles, these short-form videos can effectively convey brand messages, evoke emotions, and drive user engagement. Video ads are particularly effective for showcasing product demonstrations, storytelling, and creating memorable brand experiences.

Inshorts ads present a compelling opportunity for brands to connect with a highly engaged audience. Here's why you should consider advertising on this dynamic platform:

1. Tap into a Massive Audience

With millions of active users consuming news and information daily, Inshorts offers unparalleled reach. Your brand can gain significant visibility and exposure to a vast audience that is receptive to new products and services.

2. Drive High Engagement

Inshorts users are known for their active engagement with the platform. The short, snappy format of news articles keeps users coming back for more, increasing the likelihood of your ads being seen and interacted with.

3. Benefit from Non-Intrusive Ads

Inshorts' ad formats are designed to seamlessly blend with the user experience. Native ads mimic the look and feel of regular content, while display and video ads are strategically placed to minimize disruption. This non-intrusive approach enhances ad visibility and acceptance.

4. Achieve Measurable Results

Inshorts provides robust analytics and reporting tools to track the performance of your campaigns. Gain valuable insights into audience demographics, ad engagement, and conversion rates. These metrics empower you to optimize your campaigns for maximum ROI.

5. Leverage Targeted Advertising

Reach the right audience with precision targeting options. Inshorts allows you to segment users based on demographics, interests, and behaviors, ensuring your ads are delivered to the most relevant prospects.

6. Enhance Brand Awareness and Reputation

Consistent exposure on Inshorts can significantly boost brand awareness and recognition. By delivering compelling messages and visuals, you can build a positive brand image and foster trust with your target audience.

Inshorts offers a unique opportunity to connect with a highly engaged audience in a non-intrusive manner. By leveraging the platform's strengths, you can achieve your marketing goals and drive business growth.

With 11 years of experience in online advertising, Excellent Publicity can help you reach your large yet selective target audience. Having a national and international presence, we boast a track record of success and can help you choose the ad parameters best suited for your brand. Among the best digital advertising agencies, Excellent Publicity houses seasoned media professionals dedicated to helping you build a winning advertising strategy. Contact us today.