Discover Anshi Shah's insights on marketing strategies and industry trends with Excellent Publicity. Explore her latest articles and boost your knowledge today!
In the ever-evolving landscape of advertising and marketing, 2023 has witnessed a captivating fusion of innovation and tradition. Monumental marketing and CGI campaigns emerged as powerful mediums, redefining the art of brand communication on a global scale.
In the world of household cleaning solutions, Pril stands tall as the unrivaled champion of hand dishwashing liquids. Renowned globally for its effectiveness and widespread availability, Pril has once again stepped into the limelight with a groundbreaking out-of-home (OOH) campaign after a hiatus of nearly three years.
As the radiant festival of Diwali approaches, brands are seizing the opportunity to spread joy, inspiration, and positivity with meticulously crafted advertising campaigns. They aim to captivate and connect with their audience through heartfelt messages.
Guess a place where people want something to look for but find only strangers filled with awkwardness? You guessed it right, it's Lift!!
Brands have a secret weapon to make their products stand out in the crowded marketplace - brand ambassadors. These are famous people who endorse a brand's products.
The Cricket World Cup is not just about thrilling matches and nail-biting moments; it's also a battleground for brands to capture the attention of millions of cricket-loving fans. Here are seven clever strategies that brands are employing to reach their target audience during this cricket extravaganza:
KRAFTON India is thrilled to announce that Ranveer Singh has joined as the official Brand Ambassador for BATTLEGROUNDS MOBILE INDIA (BGMI).
Well, Cadbury has outdone themselves again. They have recently launched a campaign with the tagline #BrothersWhoCare for Rakshabandhan.