Overview
Kozhikode is a coastal city in the south Indian state of Kerala. Though Kozhikode still underperforms in comparison to most other cities in terms of infrastructure and standard of living that is enjoyed by its population, it does present many unique opportunities for the brands which could enable them to succeed. Since the markets of Kozhikode aren’t as exploited as the ones of developed cities, any brand advertising here would face lesser competition and thus targeting this area could be extremely effective and profitable. With the over commercialisation of markets in the top two tiers finding new opportunities and markets has become next to impossible. This leaves cities like Kozhikode as an entirely novel opportunity for advertisers to bank upon and get the first mover advantage. Since people in Kozhikode might not be acquainted with the new products launched in the markets, it is important to interact with them in a more comprehensive manner to increase Product Knowledge and Brand Awareness among them. And since this task can get extremely complex most brands go through it with the help of a marketing agency that specialises in the task of managing promotional activities. But brands must also understand that the choice of the marketing firm can make a world of a difference in the effectiveness of their campaign which is why the decision of the advertising agency must be taken after careful comparison and evaluation on different bases such as experience, clientele, and the rates.
Excellent Publicity is one such organisation that can be the perfect choice for promotional campaigns in the city of Chennai. Through their long experience in media buying, media planning and execution they have developed an entirely flawless approach with which they have been able to deliver some of the biggest and most successful campaign for various prestigious brands like Google, Uber, Indigo, Red Chillies and many others. Their innovative effective media buying strategy allows them to offer the best and the most effective ad spaces in the city of Kozhikode and elsewhere at the lowest rates possible. At Excellent Publicity we acknowledge that each client and their brand are distinct and therefore their demands and aspirations differ from each other, which is why we bring a good deal of commitment and unparalleled dedication into first comprehension your brand and its characteristics before drawing up an exclusive campaign strategy for you that can enable you to differentiate your brand from your rivals in a manner that benefits you.