MX Player, App

Advertising Rates in MX Player, App

MX Player is an Indian video streaming platform. It has over 280 million users globally. The platform currently has streaming library of over 150,000 hours across 12 languages including English, Malayalam, Tamil, Telugu, Marathi and Hindi. It is available on iOS, Android and the web.

Key Insights
Category Entertainment Language Hindi PricingModel CPM Reach/Impressions 200 Million MAU

Advertising Options in MX Player, App

Banner CPM

Banner CPM

  • Video & Display Ads
  • Roadblocks & Content Integrations
  • Performance Campaigns

Video Ad

Video Ad

  • Video & Display Ads
  • Roadblocks & Content Integrations
  • Performance Campaigns

CTV

CTV

  • Video & Display Ads
  • Roadblocks & Content Integrations
  • Performance Campaigns

MX Player App Advertising: A Comprehensive Overview

Advanced hardware acceleration and subtitle support are included in this powerful video player.

The first Android video player to allow multi-core decoding is MX Player. The results of the tests revealed that multi-core smartphones perform up to 70% better than single-core devices.

MX Player App Advertising Rates

The app is free of cost to their users. Users don’t need to Subscribe to any plan or any subscription fee.  MX FILE SHARING - Transfer files quickly without using mobile data. Music, video, and files may all be shared.

Types of MX Player Ads

MX Player offers a variety of ad formats to reach your target audience effectively. Here are some common types:

1. Video Ads

  • Pre-roll: These ads play before the user's desired video content, capturing attention as the user prepares to watch their chosen content.
  • Mid-roll: These ads appear within the video content itself, usually after a specific duration. They provide an opportunity to engage viewers at a point where they are already invested in the content.
  • Post-roll: These ads play after the video content has finished, offering a final opportunity to leave a lasting impression on the viewer.

2. Display Ads

  • Banner Ads: Rectangular ads that appear on the MX Player app interface, typically at the top or bottom of the screen. They are a versatile format that can be used to showcase products, services, or brand messages.
  • Static Banners: Traditional banner ads with a fixed image or text. They are a simple yet effective way to increase brand visibility.
  • Expandable Banners: These ads can be expanded to reveal more content when clicked, providing an opportunity to share additional information or offer a call to action.

3. Interstitial Ads

  • Full-Screen Ads: These ads take up the entire screen of the device, ensuring maximum visibility and attention. They are often used to promote high-impact campaigns or drive downloads.
  • Video Interstitials: Full-screen video ads that play before the user can access the desired content. They offer a more immersive advertising experience and can be used to showcase product demos or brand stories.
  • Image Interstitials: Full-screen static image ads that appear between content. They are a good option for showcasing visually appealing products or messages.

4. Native Ads

  • Sponsored Recommendations: These ads appear as recommendations within the app's content feed, blending seamlessly with the organic content. They are designed to provide a less intrusive advertising experience and are more likely to be engaged with by users.
  • Featured Videos: These ads are prominently featured in the app's interface, often with a different visual style than regular content. They offer a high level of visibility and can be used to promote premium content or special offers.
  • In-App Purchases: These ads promote in-app purchases or subscriptions within the MX Player app. They are a great way to monetize your app and generate additional revenue.

Benefits of Choosing App Advertising with MX Player

Apps are more popular and widely used than they've ever been. According to studies, smartphone users spend a lot of time using apps as they do in web browsers. The MX Player App advertising accounts for a large part of total mobile ad expenditure, which should come as no surprise.

Given the MX Player App advertising's rising popularity and reach, it may make sense to include it in your campaign's marketing strategy. MX Player App Advertising is less invasive than other forms of advertising because it fits in perfectly with the user experience. A well-designed ad on a mobile app that doesn't interrupt the end-user experience is far more likely to generate clicks, conversions, and sales.

MX Player, App helps you target the audience by:

  • Type of device
  • Location
  • Age
  • Operating system
  • Gender
  • Wireless carrier

How Does MX Player App Advertising Work?

  1. The mobile advertising network receives a request from the application on the user's smartphone to show an ad.
  2. To choose the best and highest-paying ad, the ad network uses various algorithms.
  3. The ad is then transmitted in real-time to the mobile app, where consumers may view it on their smartphone.

Why Choose Excellent Publicity for MX Player App Advertising?

  1. Our team of in-app advertising experts at Excellent Publicity can use mobile app advertisements to associate your business with the relevant audience in your area. This not only improves your brand awareness but also increases traffic to your website.
  2. We'll provide you with up-to-date information on your user base, how your app is being discovered, and specific data and statistics on your performance during in-app marketing campaigns to keep your app going in the right direction.
  3. Also, you will get a thorough, detailed report outlining the success of your campaign from start to finish at the end of each campaign.

FAQs on MX Player

MX Player offers a range of ad formats, including video ads, display ads, interstitial ads, and native ads.

MX Player likely provides detailed analytics to help you track the performance of your ad campaign. This can include metrics such as:
Impressions: The number of times your ad was seen.
Clicks: The number of times users clicked on your ad.
Click-through rate (CTR): The percentage of impressions that resulted in clicks.
Viewability: The percentage of your ad that was visible to users.
Completions: The percentage of video ads that were watched in full.

Yes, MX Player likely offers targeting options that allow you to customize your ad content based on the type of content being viewed. This can help ensure that your ads are relevant to the audience and more likely to engage them.

How we work?

1
Share your requirements

Approach our efficient planners and executors and share your requirements for a campaign.

2
We Make a Campaign Plan

We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration to have a successful campaign on the digital platform.

3
Get the Best Quotation

We provide lowest assured rates with best services for Digital Marketing across various Apps. The advertising rates differ depending on the App that is selected

4
Provide your best creatives

Provide us with an attractive creative to showcase your brand on-screen. The acceptable format of creative in cinema advertising is a CDR file for image creative and a MOV File for Video Creatives.Once you share the creative we will get it converted in the acceptable ad format that will be utilized on the Digital Platform

5
We go Live

See your brand hit on-screen within a bare minimum timeframe and achieve a grandstanding response.

6
You will Receive Campaign Reports

Campaign Reports will be shared with you on regular intervals, to keep you updated with the campaign Performance

Reach out to our Media Expert for more details about Digital Advertising