BigMuscles partners with Bollywood actress Nora Fatehi as brand ambassador.

In a rather interesting move for all fitness enthusiasts, BigMuscles Nutrition has taken Bollywood actress Nora Fatehi on board as the brand's new ambassador. This partnership with the 'Hustle Banaye Muscles' campaign launch is to motivate people by sticking to a grueling regimen that will help them earnestly chase the goals of fitness.

The campaign was finally seeded through the apt release of a vibrant video shot by renowned filmmaker Farah Khan. The video shows Nora undergoing rigorous workouts at the gym, which depicts her dedication to fitness and hard work. Such powerful imagery goes a long way to cement BigMuscles' position—that massive feats in fitness are achieved through much hard work and determination.

"Nora Fatehi is one of the most iconic figures of the Indian entertainment industry. She seems to personify personal fitness while inspiring millions; we are happy to have her along with cricketing icon Hardik Pandya. Nora perfectly resonates with our mission to reach out to the nutritional needs of fitness enthusiasts across this country.". 

Nora was also quite upbeat about the alliance, as she spoke of how BigMuscles dominates the fitness and wellness market. "Fitness and hard work have been the fundamental principles of my life, and this association permits me to amplify the message of 'Hustle Banaye Muscles' to my fans and the growing community of fitness enthusiasts. I am hopeful this fruitful partnership will resonate well with everybody," she quipped.

BigMuscles is running this campaign by promoting its flagship product, Premium Gold Whey Protein, an offering that will cater to the nutritional demand that a body requires to grow and recover. With Nora Fatehi promoting this campaign, BigMuscles Nutrition will reach the masses to inspire them towards a healthier and more active lifestyle.

Benefits of brand ambassador advertising:

Better Visibility of Brand:

Brand ambassadors may expand the brand reach to their loyal followers and fans. This support from them would automatically draw a lot of eyeballs and word of mouth, hence increasing visibility on many platforms.

Credibility and Trustfulness:

Whenever any well-recognized and respected individual gives credence to any brand, then it lends credibility and authenticity to the brand. As a rule of thumb, people would use the recommended brand over and above any other brand that is suggested by a reputed figure whom they respect.

Emotional connection and brand loyalty:

The brand ambassador identifies with the audience, and the audience can align with the brand. This emotional engagement is more than likely to be transformed into increasing brand loyalty.

Increased creativity and content development:

Ambassadors tend to contribute creatively toward bringing newer ideas and innovative ways to perform advertising campaigns. A lot of these different angles lead to interesting and unique content.

If you want brand ambassador advertising campaigns for your brand, then Excellent publicity can help you achieve your objective. For more such advertising news, stay in touch with us.