Radio Gorakhpur is a community radio service in which members of the community associate together to design programme and produce and air them. It operates on frequency 90.8 FM. It is known for being a radio that encourages expression and participation and values local culture. As the name suggest s the radio station operates and airs in Gorakhpur Uttar Pradesh.
Radio is a very popular among the residents of Gorakhpur. Thus, any brand that aims to target this area must make good use of this platform.
The advertising rates of Radio Gorakhpur are fairly low and thus, ad campaigns through Radio Gorakhpur can be well managed within a small budget.
With the loyal listenership of Radio Gorakhpur, brands can communicate with the same audience on a regular basis, helping them increase their brand’s awareness among the audience.
Radio Gorakhpur has a great reach and it can give any brand a good audience to communicate to.
Radio Gorakhpur offers different time slots for advertising throughout the day thus, brands can flexibly choose the time slot that works best for them in terms of targeting and budget.
Radio Gorakhpur has listeners of all age groups, thus any brands looking for a universal audience can make use of this platform.
Following is the process to follow to have a successful radio advertising campaign on Radio Gorakhpur:
Time |
Time Zone |
About |
7:00 AM – 11:00 AM |
Morning (Prime Time) |
The morning time band is considered a prime time and is highly recommended for advertisements due to the increased number of listeners in morning. |
11:00 AM– 5:00 PM |
Afternoon |
The Afternoon time band is considered a non-prime time due to its lesser number of listeners comparatively but music shows and major podcasts are played in this slot. |
5:00 PM – 10:00 PM |
Evening (Prime Time) |
The evening slot is considered a prime time and recommended for advertisements because the more number of commuters listen to radio in the evening. |
RODP |
Equal Division of Ad slots in Morning, Afternoon & Evening drives |
In RODP the advertisement slots is divided equally in morning, afternoon and evening drives |
ROS |
All Day |
In ROS the advertising time is allocated where it seems fit during the entire day. |
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