Overview

Established by Mukta Arts Ltd, Mukta A2 started its operations in 2011, with the first theatre in Vadodara. Mukta A2 has come a long way since then, having started operations in Bahrain in 2016, making it the first Indian Cinema chain to start operations internationally.

Having initiated a Joint Venture with South India’s renowned Asian Cinemas, it has also started operations in various South Indian Cities and is set to expand further in the coming years.

Why choose advertising in Mukta A2 Cinemas?

The media options in Mukta A2 comprises of on-screen advertising as well as off-screen advertising such as Banners, Road Blocks, Sidestrips and Tickers.

Mukta A2, despite having huge growth, still provides cost effective advertising options, without any compromise on the quality

Along with that, Mukta A2 Cinemas also provides a state of the art wholesome experience, which allows your targeted audience to be relaxed and in an approachable state of mind, making sure that your cinema ad is well received by the audience, with a reduced cost per reach.

This ensures that there is a positive ROI for your advertising campaign

Brand outreach through Mukta A2 Cinemas

Advertising in Cinema, through PVR, will lead to impressive brand outreach, considering the number of screens nationwide and their respective seating capacity.

State

No. of Screens

Seating Capacity

Gujarat

8

700+

Haryana

3

650+

Karnataka

3

1200+

Madhya Pradesh

4

820+

Maharashtra

16

4500+

Rajasthan

2

250+

Telangana

3

300+

Uttarakhand

3

250+

Total

42

8500+

With a collective national reach of more than 8,500 people per show per day, display advertising at Mukta A2 would ensure aimpressive Return of Investment for your advertising campaign and a widespread Brand Positioning amongst the target audience

The Branding options in Mukta A2 Cinemas

Cinema Advertising Option

Description

Mute Slide

Static slide within the selected timeframe. It can be of 10 sec, 20 sec, 30 sec and so on.

Audio/Video Slide

Static slide played on screen with audio score in background. It can be of 10 sec, 20 sec, 30 sec and so on.

Ad Film

A video ad played on screen.

The steps in Execution

Mentioned below is the process required for a successful cinema campaign in Mukta A2 Cinemas:

  1. Share your requirements: Approach our efficient planners and executors and share your requirements for a campaign.
  2. Plan the campaign with us: We will assist you in terms of choosing cinema screens, right ad format, audience reach, ad length, campaign duration and latest movie list to have a successful campaign on-screen.
  3. Receive the best quotes: We provide lowest assured rates with best services for Cinema Screens across India. The cinema advertising rates differ according to regular movie week, block buster movie week or mega block buster movie week.
  4. Provide creative: Provide us with an attractive creative to show case your brand on-screen. The acceptable format of creative in cinema advertising is jpeg for ad slide and MOV for ad film. Once you share the creative we will get it converted in cinema ad format with extra cost associated with it.
  5. Creative Specification:

    Ad Type

    Specification

    Ad Format

    Slide

    2048 (W) X 858 (H) pixel, Image: Minimum 300 dpi

    Jpeg

    Video

    High Resolution, Minimum 1080 dpi

    .MOV or MP4

    Audio

    High clarity

    .WAV

  6. Censor Certification: A censor certificate is mandatory before placing a video ad in cinema theatres. An advertiser can directly apply for censor certificate or we can provide it with extra cost associated with it. Censor certification process takes at least a week.
  7. Go Live: See your brand hit on-screen within a bare minimum timeframe and achieve a grandstanding response.
  8. Receive proof of execution: Receive inspection pass through cinema theatres during the campaign period. Inspection pass is used to inspect the ad being played in cinema theatre.

Why hire Excellent Publicity for Advertising in Mukta A2 Cinemas?

Excellent Publicity is an emerging and fastest growing advertising agency headquartered Ahmedabad with branch setups in Mumbai, Pune, Surat & Vadodara started its journey in the year 2012. Excellent Publicity is the one stop solution to provide best services and accomplished advertising techniques to have remarkable cinema campaigns all over the nation. We have as many years of experience in media buying, planning and execution and can provide high quality services with comparatively lower rates. Team Excellent has served thousands of clients and helped them in promoting their brands and reach the target audience successfully.

We deliver plenty of cinema screens across India so you can create cinema advertising and marketing campaign that best fits your message, brand and budget.

Team excellent is a talented and well experienced group of people who provide a focused and to the point assistance to their clients and works with the motive of providing high quality services that combines creativity and value pricing.

So what are you waiting for, the best cinema advertising plan is just a few clicks away.

For more details, contact us or write us at inquiry@excellentpublicity.com.