Thai Embassy launches ‘Think Thailand’ campaign at Indira Gandhi International Airport T3 to attract global travelers.

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Sep 23, 2024

To attract global tourists, the Royal Embassy of Thailand recently unveiled its 'Think Thailand, Next Level' campaign at the international departures wing of Terminal 3 of Indira Gandhi International Airport in New Delhi. 

As the tourist continues through the terminal, fine views tease the traveler, unveiling treasures of Thailand with its rich culture and breathtaking landscapes, delectable cuisine, and more. Simple yet direct, the message does not fail to let the world know that it is an initiative to ignite the wanderlust of the traveler and provoke one to visit Thailand. IGIA is therefore an excellent opportunity to attract tourists from a huge diversity that would be attracted to Thailand.

Not only will the colorful displays boast Thailand's famous beaches and historical landmarks but also capture its warmth and hospitality. This campaign somehow perfects these unique experiences that Thailand has in store for visitors—from Bangkok's pulsating markets to serene temples in Chiang Mai—in the colorful display of promises, attractions, and experiences. Connecting the dots and exciting many through these interactive digital screens sparked the imagination of the traveling public.

It would be post-pandemic that the tourism industry would embark on its journey to recovery, so initiatives such as 'Think Thailand' would hence be critical. While informing potential visitors, they question emotions as they allude to unforgettable experiences. The Royal Embassy of Thailand campaign was an example of a country desperate to open doors to tourists from all parts of the globe.

With this sparkling campaign now on a roll, those at IGIA T3 will be given a taste of the sparkling charm of Thailand's hard-to-reist call to adventure. As borders open, 'Think Thailand' is indeed a ray of hope that beckons everyone to explore the charm and magic of the Land of Smiles in store for them.

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Dynamic content:

The advertiser can alter content instantaneously, and easily prepare to put promotions and responsive campaigns about what is current now.

Higher interactivity:

Although static ads might not be much of an attraction to a chunk of the market, DOOH's interactive and more eye-catching digital billboards are far more attractive.

Wider exposure:

Through DOOH, its consumers can be exposed to popular shopping centers, airports, and transit stations for exposure of its advertisement to a large crowd.

Measurable impact:

Most DOOH platforms possess analytics and tracking tools such that the advertisers can tell when a campaign has delivered value and exactly where to improve in their future efforts.

If you want such creative digital OOH advertising campaigns for your brand, then Excellent publicity can help you achieve your objective. For more such advertising news, stay in touch with us.

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